Verde Collection

CBD Basics


CBD Enjoy


CBD Pets

FoCo Organics Full

Verde Collection’s flagship CBD brand



CBD Basics


Rising to Stardom!

Whether you are new to CBD or not it’s hard to ignore the power and movement behind the over 3000 year old plant. She is rising to stardom at a rapid and firey pace and with that comes an overwhelming selection of products to choose from. CBD has made her debut and she won’t be going anywhere anytime soon. So, with that said, we want you to feel comfortable and educated in our very therapeutic and deeply healing industry.


Let’s start with the BASICS

What is CBD?

CBD is short for cannabidiol, [kanəbəˈdīäl.]

​CBD is a naturally occurring compound found in cannabis—in our case, the hemp plant. This plant produces over 100+ different phytocannabinoids, and CBD is just one of these compounds.This plant comes with a very rich history of being used medicinally for thousands of years.

CBD is non-intoxicating, simply meaning you won’t experience a “high.” This makes it an amazing choice to add to your everyday self-care routines! CBD is also non-addictive, making this a progressive choice for the medical field for moving patients of specific pharmaceutical drugs.

We are so happy to see the stigma of these therapeutic plants begin to fall wayside as CBD steps into the spotlight, leading the movement!


One of the largest misconceptions, mostly common within the novice community, is that CBD equals good, and THC equals bad. Both have superior healing benefits and this power couple among the other phytocannabinoids were designed to synergistically work together—to enhance one another, and to deliver maximum results.

At Verde Collection you may notice full spectrum in all our products, why is that? Because, we believe in the whole plant approach, the design that mother nature intended when creating this perfectly balanced life form.

What does "Full Spectrum" mean?

Full spectrum is the result of a style of extraction method chosen which aims to keep the oil preserved of most of its compounds, which naturally occur in the plant. It is important to us to protect and save all that we can so in turn we can deliver effective and beneficial products to you. A myriad of compounds can be found in true full spectrum oils such as; terpenes, flavonoids, proteins, and more.

Yes, full spectrum keeps the compound of THC (tetrahydrocannabinol) intact. Of course, all our full-spectrum products must, and do, contain trace amounts of equal to or less than 0.3% THC, which is very, very low. But why would we skip such a beneficial compound? We have learned that by keeping the small amount of THC it actually enhances the effectiveness of the other cannabidiols like CBD.

So don’t be so quick to nix the THC in your CBD, you could be missing out on the synergistic experience of wellbeing, known as “the entourage effect.”

The Entourage Effect

The Entourage Effect refers to the increased effectiveness of different cannabinoids working in pure synergy to bring you a deeper experience. Full spectrum products are commonly considered more effective than products that are only CBD isolate derived. Why is that? Products that are isolate-derived will only contain the isolated (singular, just one) CBD molecule, while CBD alone does have a tremendous beneficial range, by utilizing the whole plant extraction process we can experience a harmonious bond with the endocannabinoid system (ECS.) Full spectrum aims to preserve as much of the plant’s natural compounds as it can. Let’s simplify this, when you utilize the full rainbow of cannabinoids you will experience a peak performance and deeper therapeutic effect.

Learn more about the Entourage Effect »

Endocannabinoid System (ECS)

First, let us start out by saying, you are magic and your inside world always reflects your outer world. To find balance without, you must go in and restore the balance there first.

We are taught to look at our body piece by piece. Separating the various systems from each other, compartmentalizing them and addressing them as if they are not interconnected and we couldn’t be further from the truth. When we look at our insides on a cellular level we start to realize we are one, we function as a whole, and cells, like atoms, work together in harmony all towards the same goal—harmony.

The endocannabinoid system has one job, and that is to keep your body in balance—to achieve homeostasis. We all have an ECS, even our beloved pets!

When the homeostasis of the body is in balance it optimizes the body’s functions from body temperature, heart rate and blood pressure, fluid and electrolyte balance, sleep cycles, food intake and digestion. Studies suggest that CBD can play a great role in keeping these inner functions balanced, protecting your health.

Within the ECS there are two major receptors: You are a network of constant feedback loops and trillions of cells working on receiving and delivering messages all over your body.

  • CB1 receptors—abundantly found in the brain; cerebellum, amygdala, hippocampus, regions in your spinal cord, and more. These receptors help with how that body regulates pain, your memory banks, movement, any part that is touched with nerves and neurological function. CB1 receptors are also found in your bones, stomach, digestive tract, lungs, liver, heart, and other parts of the body.
  • CB2 receptors—Think brain and immune system! However it is present everywhere within your body. CB2 of course weaves with CB1 and both can be found with abundance in the brand but CB2 has a large role with your immune system and autoimmune responses, regulation pain, neuroprotection, organ support, and a healthy feedback system for stress receivers.

The body’s homeostasis can be taken off its rails by any form of stress. When the dials of your internal sound board are out of balance, then the endocannabinoid gets to work delivering messages via inner feedback loops to cannabinoid receptors and tweaking the dials until your body enters balance once more. We sure love that about our amazing bodies!

The difference between Phytocannabinoid and Endocannabinoid

Phyto(plant)cannabinoids are cannabinoids that are plant derived.

Endo(human)cannabinoids are cannabinoids found within the human body—yes, you create cannabinoids within your body, surprise! You have a system that touches every part of your inside world with tons of CB1 and CB2 (cannabinoid) receptors.

Color & Clarity, when choosing your tincture

Feeling overwhelmed by the amount of CBD products in the market? What makes one
oil better than another? How do you choose? In the Verde Collection brands we have high standards when intentionally crafting our CBD products and you should too when shopping for CBD out in the retail market.

Here is what we look for:

  • Color —You may notice a variety of colors out there. Color can tell you a lot about how refined a product is. Here is a good rule of thumb, the lighter the color, like an amber/golden hue, the higher the quality. We suggest you avoid any CBD oil that ranges green, brown, to black.
  • Clarity —Just like a diamond the clarity of your CBD oil is of utmost importance. We would encourage you to steer clear of oils that have chunks or floaters in it. Clarity of the oil is a direct correlation to any issues during the extraction and distillation process.
  • Origin—Where is the hemp derived from? This is very important to understand, if a company cannot give you a straight answer and lack transparency, or calls it “proprietary,” move on. You have the right to know where your plant medicine is coming from and how it’s being farmed before it goes into your body. From ‘Seed to Shelf™’, we got you.
  • Organic—Give yourself the peace of mind you deserve when it comes to certified organic CBD. That little green stamp isn’t just a ‘fad,’ it is important to your health. That stamp represents a product rid of harmful herbicides and pesticides, organic farming practices, and microbiome rich soil. That stamp is your security that from seed to shelf a farmer, extractor, manufacturer all have the same standards. Don’t just take someone’s word that it’s ‘organic, or grown organically,’ unless you personally know the grower and visit their facility. Visit Verde Farm to learn more about our practices.

Will CBD come up on a Drug Test?

Even though this is unlikely, there is still a chance.

Being full spectrum we create our products with the ‘whole plant’ concept in mind and this comes with slight traces of THC, since it naturally occurs in the plant. We are 3rd party tested and 100% compliant to producing products that are equal to or below the legal federal THC of 0.3% in all 50 states. We always encourage you to check with your work facilities and their protocols around the use of CBD and employees.

CBD vs. Hemp Oil and Hemp Seed Oil, is there a difference?

Is there a difference? Oh my, Yes!

CBD Oil, especially our full spectrum extraction methods where we take the whole plant to oil production, contains all the cannabinoids that Mother Nature intended to be used and designed to work with our ECS leading to homeostasis of the body and the experiences of the ‘entourage effect.’

Hemp Oil / Hemp Seed Oil itself does not contain CBD or THC, and is derived from the extraction of hemp seeds, big difference—this is an excellent nutritional source to in-take healthy fats such as Omegas, but not one used for the beneficial aid and relief you are looking for.

Is Hemp the same as Marijuana?

While they are sister plants and live under the umbrella of cannabis, they are very different. We are really looking at genetics at this point. There are some genetics that naturally yield high levels of THC and very minimal to no CBD, these genetics falls into the marijuana category while plants who yield much lower levels of THC (equal to our below 0.3%) fall into the hemp category!

Both types of genetics each have their very own therapeutic and beneficial uses.

How can I assure my Full Spectrum product is under the legal limit?

Third-party testing, my friends! We make sure at Verde Collection, that each product has a correlating COA (Certificate of Analysis) This 5-7 digit number is located at the bottom of your product/packaging. Check out our Certificate of Analysis Page!

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